Cases

Exhibitions and events

Challenge

Visitors want to find booths and sessions; organisers and exhibitors want to know how visitors move.

  • Layouts change for every event
  • Exhibitors want measurable results
  • Online and on-site visitors should meet

Solution

Navigation to booths and halls in the event app, location-based messages, and analytics of visitor flow and booth dwell times. Layouts that change for each event are updated through the Mapping API, and beacons can be planned quickly with the Beacon Planner.

IndoorAtlas Analytics booth report on an Android phone: footfall, bounce rate, peak hour and dwell time
A booth report for exhibitors: footfall, peak hour and dwell time.

IndoorAtlas products used

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