Partner News

Jaarbeurs’s smart venue concept wins the 2022 UFI Digital Innovation Award

The focus of the 2022 Award was digital innovation which supports the return of live exhibitions, and from the more than 30 entries from around the world, the 3 finalists came to Paris Porte de Versailles on 5th September to present their entries live. The results are:

Winner: Jaarbeurs (The Netherlands)

Runner Up: Expoplatform (UK)

Runner Up: Messe Munich (Germany)

Jaarbeurs were selected by the jury for developing a smart venue concept centred on a proprietary app “Jaarbeurs Live.” The app bundles a range of features including ticketing, parking, indoor navigation, geofencing & proximity marketing and crowd control and is used by for Jaarbeurs own events and available for guests events to give the most improved customer journey for visitors and exhibitors.

Check out Jaarbeurs’s presentation (PDF)

Read the full story at UFI

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